Product mindset is a 2-day training, full of practice and real cases. We cover all aspects of product development from hypothesis validation to product launch.
📌 ONLY 15 PLACES
📌 OUR MISSION is to give you a structured approach on how to explore your customers, find their core problems, and build products around customer needs. No "believes" or "gut feelings", only arguments based on facts and data.
📌 WORKSHOP AGENDA:
💡 Day 1: From raw data to product hypotheses.
Where hypotheses come from? A comprehensive view on the market and competitive landscape, qualitative and quantitative methods of user research, product analytics. A detailed guide on how to work with market problems and hypotheses, how to shape and prioritize hypotheses, what is problem and solution hypotheses, why and how to validate?
💡 Day 2: From hypotheses to building a solution.
Deep dive into the product development lifecycle: Build-Measure-Learn cycle, MVP, building goal-oriented roadmaps, shaping the processes in product teams, PRD / MRD; Sales and marketing: how to build channel and communication strategy of your product around customer needs and gains.
💡 Super bonus - Product Launch
📌 TICKETS - participants will be PRE-SCREENED before ticket purchase to evaluate their professional level. We will form the group where you will get the most value from the workshop. Please fill in this form and we will contact you asap