One-day Workshop. Grow your business, accounts, products and services with the help of Product Management approaches
#ProductWorkshopFrankivsk by Roman Pavlyuk, Product Manager at SoftServe

Have you ever faced with the problem that you want to launch new product or service - but you do not have a clue how to do this?
Have you ever been stuck up with the problem of competition, positioning and understanding what to do next?
Do you work with clients and you need to grow their businesses/products?

These are the questions of a Product Manager and if your answer to at least one of these questions is "Yes" - then сongrats, you can tackle the challenges in a Product-oriented way and this workshop is for you.

The structure of the workshop is:
50% - theoretical material on frameworks, Pragmatic Marketing approach
50% - practical workshops on real cases

• Evaluate what type of client you’re talking to;
• Get to know which problems of your customer you should address first;
• Understand what is product, value, price, market, customer etc.;
• Evaluate competitive landscape;
• Understand your user needs;
• Create product positioning;
• Build product roadmap.

The main question we always need to answer - how to bring more value to our clients and thus, how to take higher price for it.
On this workshop, you will understand with the help of Pragmatic Marketing framework - how to do this.

The group is limited. Get your seat before it is gone! **

About Speaker
Roman Pavlyuk, PMC-IV Certified Product Manager and Solution Leader for Enterprise Products at SoftServe Inc., with over 15 years of experience in IT, a dozen of completed complicated product development projects providing turnkey solutions for the customer, preference for innovative and non-standard approaches to get the desired result. Roman takes pleasure in sharing experience with other people, actively involves as a trainer on several programs dealing with leadership development, personal development, and professional growth.